Challenge

For the seventh consecutive year, ET Net has organised the FinTech Awards 2023, which have earned widespread recognition in the market and financial industry. The campaign tagline is "SustainabilityDrive Value in Green Finance." Sustainability is driving value in Hong Kong's green finance landscape and the pivotal role that the city plays in fostering a more environmentally conscious and economically viable future. This award acknowledges our commitment from the industry to maintain outstanding practices in all aspects of FinTech.

Design and Concept

The campaign "Sustainability Drives Value in Green Finance" integrates the natural patterns of Mother Nature to symbolize the interconnectedness of sustainability and finance. Drawing inspiration from the delicate venation lines of leaves, the growth rings of trees, and the flowing contours of landscapes, the design represents the organic growth and enduring impact of sustainable financial practices. These lines, radiant and dynamic, are illuminated by the power of FinTech innovation and the transformative potential of green finance. The brightening effect of these lines symbolizes how cutting-edge financial technology can amplify sustainability efforts, creating a vibrant future where both environmental stewardship and financial value grow in harmony. The campaign visually conveys that just as nature’s systems evolve and thrive, so too can green finance drive long-term, impactful change in the financial landscape.

Color Palette

Fonts

Logo

Website

Challenge

For the seventh consecutive year, ET Net has organised the FinTech Awards 2023, which have earned widespread recognition in the market and financial industry. The campaign tagline is "SustainabilityDrive Value in Green Finance." Sustainability is driving value in Hong Kong's green finance landscape and the pivotal role that the city plays in fostering a more environmentally conscious and economically viable future. This award acknowledges our commitment from the industry to maintain outstanding practices in all aspects of FinTech.

Design and Concept

The campaign "Sustainability Drives Value in Green Finance" integrates the natural patterns of Mother Nature to symbolize the interconnectedness of sustainability and finance. Drawing inspiration from the delicate venation lines of leaves, the growth rings of trees, and the flowing contours of landscapes, the design represents the organic growth and enduring impact of sustainable financial practices. These lines, radiant and dynamic, are illuminated by the power of FinTech innovation and the transformative potential of green finance. The brightening effect of these lines symbolizes how cutting-edge financial technology can amplify sustainability efforts, creating a vibrant future where both environmental stewardship and financial value grow in harmony. The campaign visually conveys that just as nature’s systems evolve and thrive, so too can green finance drive long-term, impactful change in the financial landscape.

Key Visual

E-booklet

EDM

Banners

Newspaper

Photo Backdrop

Signages, Badges

LED Motion Graphic

Challenge

For the seventh consecutive year, ET Net has organised the FinTech Awards 2023, which have earned widespread recognition in the market and financial industry. The campaign tagline is "SustainabilityDrive Value in Green Finance." Sustainability is driving value in Hong Kong's green finance landscape and the pivotal role that the city plays in fostering a more environmentally conscious and economically viable future. This award acknowledges our commitment from the industry to maintain outstanding practices in all aspects of FinTech.

Design and Concept

The campaign "Sustainability Drives Value in Green Finance" integrates the natural patterns of Mother Nature to symbolize the interconnectedness of sustainability and finance. Drawing inspiration from the delicate venation lines of leaves, the growth rings of trees, and the flowing contours of landscapes, the design represents the organic growth and enduring impact of sustainable financial practices. These lines, radiant and dynamic, are illuminated by the power of FinTech innovation and the transformative potential of green finance. The brightening effect of these lines symbolizes how cutting-edge financial technology can amplify sustainability efforts, creating a vibrant future where both environmental stewardship and financial value grow in harmony. The campaign visually conveys that just as nature’s systems evolve and thrive, so too can green finance drive long-term, impactful change in the financial landscape.

Key Visual

Booklet

EDM

Banners

Newspaper

Photo Backdrop

Challenge

For the seventh consecutive year, ET Net has organised the FinTech Awards 2023, which have earned widespread recognition in the market and financial industry. The campaign tagline is "SustainabilityDrive Value in Green Finance." Sustainability is driving value in Hong Kong's green finance landscape and the pivotal role that the city plays in fostering a more environmentally conscious and economically viable future. This award acknowledges our commitment from the industry to maintain outstanding practices in all aspects of FinTech.

Design and Concept

The campaign "Sustainability Drives Value in Green Finance" integrates the natural patterns of Mother Nature to symbolize the interconnectedness of sustainability and finance. Drawing inspiration from the delicate venation lines of leaves, the growth rings of trees, and the flowing contours of landscapes, the design represents the organic growth and enduring impact of sustainable financial practices. These lines, radiant and dynamic, are illuminated by the power of FinTech innovation and the transformative potential of green finance. The brightening effect of these lines symbolizes how cutting-edge financial technology can amplify sustainability efforts, creating a vibrant future where both environmental stewardship and financial value grow in harmony. The campaign visually conveys that just as nature’s systems evolve and thrive, so too can green finance drive long-term, impactful change in the financial landscape.

Key Visual

Booklet

Website

Newspaper

EDM

Campaign Highlight